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First-timers to life-timers

Sugarbush: First timer to lifers

By Angelo Lynn/
Editor Vt. Ski & Ride Magazine
Occasionally, an idea comes along that should be mimicked across the land for the good of all. One such idea is what Sugarbush is calling its “First-Timer to Life-Timer” program. It’s based on a simple idea: give a first-time skier or rider a good experience and enough training to make it fun, and they’ll get hooked on the sport.


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News and Press Releases

U.S. Freestyle Championships Kick Off Thursday, 3/22

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Olympians and Amateurs Will Share the Stage at Stratton

STRATTON MOUNTAIN, VERMONT, March 21, 2012 – The best freestyle skiers in the country are driving up the Stratton Access Road to compete for the national title in moguls, dual moguls and aerials. Whether it’s checking out the future stars of the sport or watching Olympic medalist and Vermont native Hannah Kearney defend her 2011 title, the Championships have awe and fun in store for everyone.

SKI VERMONT OFFERS 10,000 BEGINNERS LESSONS FOR $29 IN JANUARY

MONTPELIER, Vt. - January is Learn to Ski and Snowboard Month, and there is no better place to experience the thrill of learning to ski or ride than in its original state. Here in Vermont, we have the best, and most experienced instructors in the world, and plenty of terrain specifically for those starting out. Best of all, first-timers can learn for as little as $29. This unprecedented offer is only in January; only in Vermont.

Woodchuck® Hard Cider Announces Winners in 20th Anniversary Video Contest

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Middlebury, Vt. – As part of their 20th Anniversary celebration, Woodchuck Hard Cider recently launched a contest asking fans to submit videos that represent why and what they love about the nation’s #1 selling hard cider.

Winners were chosen on three criteria:
- How it represents the Woodchuck brand
- Originality and creativity
- Popularity as judged by the Woodchuck fanbase

A total of 38 videos were submitted – and the winners are:

3rd Place and $1,000:
Costa B. of New Brunswick, New Jersey

Santa’s Arrival, Holiday Shopping, Vermont Food Sampling, Telemark Demos, and Skiing and Riding All Part of Bolton Valley’s Opening Day, Slated for Dec. 10

BOLTON VALLEY, Vt. (Nov. 21, 2011) – To kick off the 2011-2012 season, Bolton Valley officials have created a festive package of activities to complement skiing and riding on opening day, scheduled for Saturday, Dec. 10, weather permitting.

Vermont Chamber Names Bill Stenger as Citizen of the Year Jay Peak Destination Celebration Cuts the Ribbon on Innovative Waterpark as Part of Six Year Expansion

Bill Stenger, President and Chief Operating Officer at Jay Peak Resort, has been selected as the 2011 Citizen of the Year by the Vermont Chamber of Commerce. Stenger’s achievements will be toasted at a gala event on December 9, in coordination with the sneak preview of Jay Peak’s nationally acclaimed 50,000 square-foot Pump House indoor water park.

The prestigious Citizen of the Year Award, now in its 48th year, highlights the work of a Vermonter who has bettered the state through self-sacrifice, service and volunteerism.